“Personal and Business Jets: Market Analysis and Outlook
2010-2020” presents business jets and avionics market analysis,
including a detailed avionics market and systems forecast from
The business jets segment has suffered an abysmal downturn since
the onset of the global financial crisis in 2008. Overall,
market decline from 2009 to 2010 was a staggering -52 percent.
Further decline is expected in 2011 but recovery, as suggested
in our previous research, will materialize in 2012 at
approximately 14 percent. The business and personnel jets
avionics market has transformed since 2001; new technologies and
competitors have spurred the global growth of business
aircraft. While integrated avionics systems have grown
dramatically in terms of capabilities and reliability, end user
demands for open systems architecture will drive product
development as the total avionics market edges back towards $2
billion annual revenues by 2020.
“Although we have seen Garmin (NASDAQ:GRMN) emerge as a strong
player in the general aviation segment and personal jets market,
Rockwell Collins (NYSE:COL) and Honeywell (NYSE:HON) will
continue to control most of the market through 2015. Beyond
this it’s clear that Garmin’s strategy is to continue gaining
program share at the higher end of the market, and all signs are
pointing to a well-timed and successful strategy,” said Michel
Merluzeau, G2 Solutions’ Managing Partner.
While Honeywell and Rockwell Collins control more than 80% of
the forward-fit market, Garmin will control 8-10% of this
segment by 2020. Thales, Esterline CMC Electronics and Cobham
Avionics all have strong technological and market niches, but
with few new programs available in North America risk
minimization necessitates proven solutions from Rockwell Collins
or Garmin. “In this environment, acquisitions will
accelerate, and avionics OEMs will expand beyond traditional
cockpit systems toward more integrated airborne electronics
solutions for business aircraft”.
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